E-commerce

Create an engaging online shopping experience to extend your customer reach and grow revenue
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Our E-commerce Services

Our e-commerce services can help you get set up with everything you need to sell online, fully connected to your marketing and support activities. We provide independent advice and delivery services to implement the right e-commerce platform to suit your business, and scale with you as you grow.

Let us help you select and implement the right e-commerce solution for you.

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Our E-commerce Capabilities

  • Support for all Business Models – E-commerce solutions can typically support business models with numerous options, including direct-to-consumer, business-to-business (B2B) retail, or a wholesale channel.
  • Product Categorisation – Categorise products into related groups to enable customers to easily browse and filter your catalogue to find the ideal product. In B2B models, customers can also have discrete product and price books.
  • Payment Options – Connectivity to a payment gateway that allows customers to checkout efficiently using their preferred payment method. Options for quick checkout can really improve conversion.
  • Personalisation – Deliver personal experiences with dynamic content, product recommendations, and special offers based on previous customer actions.
  • Designed for Mobile – With a responsive design, an e-commerce site will automatically adapt to the size of the device, whether it be a mobile or tablet. There are also options to checkout using mobile device payment services.
  • Quick Order and Re-order – Provide functionality for quick orders, reorders and subscriptions.
  • Cross-sell and Up-sell – Promote related or complementary products to those in the customer’s basket. Additionally, tools are provided to up-sell products.
  • Special Offers and Discounts – Provide special offers and discounts through promotions, executed either within the e-commerce platform or from separate marketing automation software.

Benefits of E-commerce

  • Open 24/7/365
  • No limit to customer reach
  • Quickly adapt to customer demand
  • Efficient, flexible and personalised for customers
  • Reduced cost to serve
  • Affordable advertising and marketing
  • Digitally connected to marketing and support technologies
  • Scales as your business grows

FAQs

E-commerce refers to the online buying and selling of products or services and the transfer of payment to fulfil these transactions. There are 4 main types of model that take place within e-commerce:
  1. Business to Consumer (B2C)
  2. Business to Business (B2B)
  3. Consumer to Consumer (C2C)
  4. Consumer to Business (C2B)
That depends on your use case. There are platforms that specialise in a certain business model, platforms geared towards start-ups, enterprise grade solutions and endless other options. Your estimated visitors, product complexity, integration requirements and user experience (UX) styling will all have an influence. We can work with you to determine your specific needs and identify the right platform for you.
The cost of an e-commerce platform, like any cloud service, will incorporate the costs of subscription, implementation, and support. Different vendors use different methods of charging with some based on a tiered plan and others taking a percentage of revenue. While some open-source tools such as WooCommerce can be free, you will still need to consider ongoing hosting and additional support costs that will be required. Tools like Shopify start from as low as £20/month for a basic solution. There are also variable charges for payment transaction fees to consider. We can help you determine what your needs are and propose the right e-commerce platform for you.
The timeframe for the implementation of an e-commerce platform really depends on your use case, integration and complexity of requirements. A cloud service with minimal customisation and styling can be up and running in a matter of days but those with customisation and integration requirements can take 2 months or more. For an estimation to implement your platform, get in touch.
There are few use cases where on-premise makes sense; get in touch with us for more information and to discuss your specific needs.

Still have questions?

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